Uniqlo and Pharrell Team Up For Uniqlo UT

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Source: HighSnobiety

The streetwear world got turned upside down when former BAPE founder Nigo got brought on as Uniqlo UT's creative director. Recently, Pharrell Williams has announced his allegiance to the Japanese clothing brand. Not only will Pharrell be the face of the new Uniqlo UT campaign, the two will also be launching an “i am OTHER” T-shirt collection. The line of tees will be released globally on April 14, 2014. To mark the launch of this unique collaboration, the “Think Other” T-shirt will see an early release on March 21. Limited to only 500 pieces, the T-shirt will go for $19.90. On March 31 we will be able to preview the full “i am OTHER” collection.

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